Branding, services, promotions, products, pricing, prints, blogs, advertising, research and social media — all of this is marketing. With all the marketing options out there, it can be difficult for small businesses to know what to do. Marketing is a concentrated effort to do push your brand across a variety of platforms and hope that …
You’ve taken photos of your property and written descriptions. You’ve put them together to create beautiful property listings and have posted those listings on relevant real estate listing sites (Zillow, Apartments.com, Trulia, etc.). But you really want your units filled, so you’re looking for some other rental property marketing ideas — like social media. …
7 Tips for Marketing Your Rental Property on Social Media Read More »
Do your property management systems include a proactive marketing strategy? Your marketing should be much more than a “for rent” sign on the street corner. By taking your marketing online and into the communities where you work, you can use a wide array of strategies to rent your property. Target your audience, target your …
6 Marketing Strategies That Will Help You Rent Your Property Read More »
An effective marketing program for leasing agents takes advantage of multiple lines of advertising and exposure. While you want to maintain a sizable presence online, you also need to provide attractive signage for the property. Word of mouth, referrals from community partners and networking also play roles in your complete market coverage that can lead …
Marketing Ideas for Leasing Agents in Apartments Read More »
Melanie Everett, broker-owner of Melanie Everett & Co. in Chicago, crafts her monthly e-newsletter with a personal flair. She includes a roundup of products and services she loves, titled “Things You Should … Eat, Read, Shop,” and features past clients, highlighting their completed renovations. “I write everything myself,” Everett says. “It takes time, it’s …